Optimizing your work from home Optimizing your website means you are doing things to focus the traffic you get and to keep readers on your pages longer. There are a number of things one can do to accomplish this goal so I have listed a few below, enjoy.
1. Google Gives Bonus Points For Using Proper Page Markup
I began my online business creating websites for others where I always remembered to use H1 thru H3 headings for proper SEO factors but later found I was as diligent on my own websites. This isn’t the brightest move I ‘ve made and didn’t give me the kind of attention I expected from search engines.
The time you spend using on-page markup is worth it so do take the time to return to those pages you missed and fix them up.
2. Use Your Keywords In Your Page Title.
I see way too many web pages where the title for the page has no keywords at all. This doesn’t tell the search engines anything about your page and if found in the search engines most likely won’t get any visitors. To optimize your webpage the first thing that should be done is create a keyworded page title. A title that reads ‘index’ isn’t going to win you any brownie points with the search engines.
3. Use Keyword Anchor Text To Link Your Webpages Together
Don’t just link to other web sites. I know that’s important but it’s also important to link to relevant pages from your post. Doing this will get more attention which means more page views, plus your visitor will stay on your site longer, won’t they.
4. Take The Opportunity To Use The ALT and Title Tag For Your Textlinks As Well As Images
When you use anchor text or images on your pages you can add a tag that will feed the search engines more information about that image or text link. It’s called the Title or ALT tag. For text links you can use the Title tag and for images that ALT tag.
5. Use SEO Friendly URLs To Optimize Your Pages
While it may sound hard to do, but it is not very hard when you know what you are doing. Basically for wordpress users, default permalink structure is not SEO Friendly, so you want to enable it in a way that it contains keywords of the post.
6. Optimize All Your Webpages For The Major Search Engines
When I say optimize your pages, I mean on page SEO. Good titles, Meta-Description, and Keywords. For all this you need a plugin called All-in-one SEO. Download this plugin, upload it, and use it. Suggested Settings for All in One SEO.
7. Duplicate Content Is Bad, K
A key in getting good search engine rankings today is to avoid using duplicate content. Google has already slapped many sites using duplicate content. I use Copyscape.com to verify my content is unique.
8. Your Readers Want Your Site To Load Faster
If you’re using WordPress blogs you can quickly add a plugin that can speed the loading of your pages.The plugin I am using for this is called WP-Super Cache and it’s free.
9. People Tend To Look At Good Looking Pages Longer
You don’t need to completely redesign your entire page or site, just get rid of the things that turn off readers or make it hard for them to read your content. You don’t want distractions. Make it simple and straight forward for your readers. Using odd colour schemes can make your pages tough to read.
10. Add A Contact Form To Your Site
Add a contact form to your sites. It’s better than leaving an email address to get spammed and gives your readers a way to give you feedback.
In conclusion: Optimizing your work at home takes a number of steps, steps a lot of new marketers either don’t know or don’t feel the need to include, so you have a great opportunity to fly by those slackers.
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