It’s undeniable that if you add audio to websites it will increase your results. If you’re not using audio on your sites, you’re making a mistake. Audio increases opt-ins. It boosts sales, too.
Why does it work?
It’s not hard to figure out. The web is mostly silent. It adds a human touch to your site. And makes people feel they’re dealing with a real person. Basically, audio brings your site to life. And people like to interact with things that are alive!
The benefits of audio
You’ll receive two immediate benefits to your bottom line when you employ the use of audio. You’ll convert more visitors into buyers. Secondly, you will not have to spend as much to make the sales. You won’t have to hire someone to write your sales letter. Simply record an audio message yourself. Your honest message about your product will sell better than a professional copywriter.
You’ll also get better conversions on your list opt-ins. Most people need to be led by the hand. Just add a short audio message saying: Fill in your name and email and click submit. A simple message like this will increase your opt-in conversions by 305% or more!
Some web audio ideas
A welcome message on your homepage. A warm welcome can be the deciding factor. Your welcome message could make them stay when they would normally leave.
Step-by-step instructions. The same principle the we used to boost opt-ins applies. Use an audio message to lead your visitors through a process. And take them all the way through buying your product.
Testimonials for your product or service. A written testimonial is good. But an audio testimonial is better. It’s pretty easy to fake a written testimonial. Using audio makes it much more believable. And will definitely increase your results.
Here’s a bonus tip
Did you ever think of making a product just by recording some audio? You’ll be able to produce audio products faster than any other kind. Plus people love audio products. Think about how popular podcast are. And you can get someone to transcribe them for very little money. Then you’ve got an eBook, too – but it was easy to create!
Is adding audio hard?
It’s not hard at all. You can find a lot of programs that create audio buttons for you. You don’t actually have to do anything yourself. The software creates the audio button code for you. Just paste the code you copy from the software. There’s nothing to worry about.
Let’s take another look at the benefits. Setting up some web audio will do wonders for all your results. You’ll get more sales. You will also increase your subscriber opt-ins. And you can quickly produce products and website sales copy. You’ll be one of the few you use these strategies. But audio is a really big time and money saver. Start using it today and you’ll be glad you did.